Gamification

New Research Article : Xu, F., Buhalis, D., Weber, J., 2017, Serious games and the gamification of tourism, Tourism Management, Volume 60, June 2017, Pages 244–256

New Research Article : Xu, F., Buhalis, D., Weber, J., 2017, Serious games and the gamification of tourism, Tourism Management, Volume 60, June 2017, Pages 244–256 http://dx.doi.org/10.1016/j.tourman.2016.11.020   https://goo.gl/eGxQJa Highlights •A systematic review of the concept of gamification. •Identified extrinsic and intrinsic motivational gaming elements that contribute to a meaningful gamification. •Discussed the application of gamification… Read more »

Gamification in Tourism book

How to design memorable experiences in tourism by linking Gamification to Experience Design is the focus of the new Gamification in Tourism book. For combining these concepts, Paul Bulencea and Roman Egger conceptualized the Memorable Experience Design (MED) framework drawing on a wide body of literature from design thinking, motivation theories, game design and positive… Read more »

Content, context, co-creation and other eTourism predictions for the next 20 years

This article by Prof. Dimitrios Buhalis, Director eTourismLab appeared on Tnooz.com Predicting technology is a thankless task, as it changes dramatically. It becomes more complex when trying to apply it to the tourism and travel industry; an industry that is extremely volatile, fragmented and dynamic. Nevertheless at the eTourism Lab of Bournemouth University, the team… Read more »

New project: The Gamification of Tourism – A Future Trend

Project Description: Gamification uses gaming mechanism in a non-traditional gaming context. Its potential impact to generate brand awareness and encourage consumer engagement makes it popular in many businesses including tourism. According to WTM Report (2011), gamification is a major trend for the coming years in tourism. It represents a new industry frontier which this project… Read more »

New PhD Project at BUeTourismLab to start in Sept 2012: Augmented Reality Gaming: A New Paradigm for Tourist Experience?

  Project Summary Gaming allows us to experience reality and can prepare and engage individuals for a future event. Smart phones make gaming part of everyday life and its potential to enhance a tourists experience represents a new industry frontier which this project will pioneer. Aim: to create a new industry paradigm by engaging tourists… Read more »