New paper on customer-to-customer co-creation practices in tourism

Enjoy free access to a new paper on Customer-to-customer co-creation practices in tourism: lessons from Customer-Dominant logic in Tourism Management.

Rihova, I., Buhalis, D., Gouthro, M., Moital, M., 2018 Customer-to-customer co-creation practices in tourism: lessons from Customer-Dominant logic, Tourism Management, Vol. 67, pp.362-375

Other recent publications in eTourism, Smart tourism, value co-creation and other topic: https://microsites.bournemouth.ac.uk/etourism-lab/publications/

 

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