Professor Dimitrios Buhalis contributes to the “INVESTING IN THE EUROPEAN TOURISM OF TOMORROW” workshop 22nd of February 2018 Brussels
“INVESTING IN THE EUROPEAN TOURISM OF TOMORROW”
Thursday 22nd of February 2018 Brussels
Venue: European Committee of the Regions (Building Jacques Delors) – Room JDE51
Belliardstraat 99-101, 1040 Brussels, Belgium
Investing in the European Tourism of Tomorrow
The Digitalisation and Safety for Tourism partnership, supported by NECSTouR, organises the workshop “Investing in the European Tourism of Tomorrow” in the framework of the European Industry Week.
This workshop aims at stimulating the debate on building public private investment to boost the tourism business resilience, workforce skills and entrepreneurship, through digitalisation, research and cross-cutting innovation, as a response to the tourism of tomorrow challenges.
Tourism is the third economic activity in the EU accounting for 10% of GDP and 12% of total employment. Enhancing the competitiveness and fluent operations of businesses, to improve the productivity as well as to increase the traveller’s feeling of safety and security is a common concern. Safety and security are global megatrends in tourism business, along with digitalisation, sharing economy and authentic experiences.
Key topics for debate are:
- What is the tourism of the future and how Europe must be prepared for it?
- Business intelligence for tourism operators: what data for customised products? what data for destination managers?
- Market trends: how to reply to dynamic and pattern breaking demand?
- Building resilience and security: how to anticipate? how to mitigate?
- Reasons for investing in sustainability (climate change, green mobility): what return for investment?
The workshop “Investing in the European Tourism of Tomorrow” counts with the support of Mr. Hanspeter Wagner, Mayor of the Municipality of Breitenwang, Member of the Committee of the Regions and rapporteur of the opinion Tourism as a driving force for regional cooperation across the EU as well as the Natural Resources Commission of the Committee of the Regions.
PROGRAMME
10:00 – 10:30 Participants registration and welcome coffee
10:30 – 10:40 OPENING
Welcome by Mr. Christof KIENEL, Head of the Natural Resources Commission, European Committee of the Regions
Opening speech by Mr. István UJHELYI, Member of the European Parliament, Vice-chair of the Committee for Transport and Tourism and Chairman of the Tourism Task Force
Introduction by the moderator:
• Mrs. Claudia MONTEIRO DE AGUIAR, Member of the European Parliament, Transport and Tourism Committee, SMEs Europe Vice President
10:40 – 12:15 OPINION PLATFORM: “THE EUROPEAN TOURISM OF TOMORROW: TRENDS AND JOINT RESPONSES”
• Prof. Dimitrios BUHALIS, Head of Department Tourism and Hospitality, Bournemouth University, UK
• Mrs. Véronique CORDUANT, Director Public Policy – Europe Trip Advisor
• Mr. Eduardo SANTANDER, Executive Director of the European Travel Commission and Chairman of the Manifesto “European Tourism for Growth and Jobs”
• Mr. Juan Jesús GARCÍA SANCHEZ, Head of Public Policy at Amadeus
• Mr. Christoph KLENNER, Secretary General of ETTSA – European Technology and Travel Services Association
Discussion with the audience
12:15 – 12:45 “WHAT SUPPORT FROM THE EUROPEAN INSTITUTIONS?”
• Mrs. Ana-Claudia TAPARDEL, Member of the European Parliament Transport and Tourism Committee and co-chair of the Intergroup Tourism and Cultural Heritage
• Mrs. Anna ATHANASOPOULOU, Head of Tourism Unit DG Growth, European Commission
12:45 – 13:00 CONCLUSIONS
• Mr. Patrick TORRENT, Presidency of NECSTouR
• Mrs. Claudia MONTEIRO DE AGUIAR, Member of the European Parliament, Transport and Tourism Committee, SMEs Europe Vice President
Yeyen Sinarta : Take your next step with a postgraduate degree
Take your next step with a postgraduate degree
BU alumna Yeyen Sinarta, who studied MSc Tourism Management and Marketing, talks about her postgraduate course and how it is has helped her gain new skills and a global perspective.
Why did you choose this university and course?
BU has an excellent reputation for its Tourism School and I chose to study MSc Tourism Management and Marketing to learn about eTourism. In addition to that, the work placement scheme, great scholarship options and the international opportunities were the three key reasons I wanted to study at BU.
How has the university supported you during your course?
BU has done an amazing job to support me by providing a wide range of study and IT skills, one-to-one CV and work interview consultation, as well as direct involvement with key industry practitioners.
I have been lucky enough to receive three fully-funded international trips and have had opportunities to learn about culture and entrepreneurship in China, present my dissertation project in Indonesia and volunteer as a social media assistant at a conference in Portugal.
BU’s internal career system has helped me to secure a placement as a social media executive in a local company. All of this support has benefitted me with an important skill set to be an outstanding global talent in today’s highly competitive workforce.
What are your plans for after graduation?
I would love to continue working and living in the UK. Bournemouth is a beautiful town and I love being here. My plan is to get a managerial role in social media or digital marketing field, but I’m also considering to do a PhD if a good opportunity arises.
Find out where postgraduate study could take you. Book an Open Day.
Conor Burns MP will be doing a session on Brexit and the impact to the UK tourism industry
Conor Burns MP will be doing a session on Brexit and the impact to the UK tourism industry at the Bournemouth University Department of Tourism and Hospitality on Tuesday 13 February 2018 between 12:00 and 14:00.
Great Tourism and Hospitality courses start at Bournemouth University 28 February – 16 March 2018.
Great Tourism and Hospitality courses start in a couple of weeks at Bournemouth University
As you know we organise the Bournemouth University Tourism and Hospitality Professional courses 28 February – 16 March 2018.
The purpose of these courses is primarily to provide cutting edge training and knowledge cocreation to our regional and national economy and support the development of the professional of the future.It is critical for business and the tourism destination to ensure that supervisors and managers are also trained for career progression, retention, continuity and succession planning. At the macro level the more people that understand the principles and practice of hospitality and tourism management and the more they collaborate the more we can enhance smartness and agility.
At Bournemouth University we are developing these courses to contribute to the competitiveness of the region and to support the development of organisations. We also use them as an opportunity to meet industry executives, manager and supervisors so we can discuss knowledge cocreation through research, placements as well as casual, seasonal, graduate employment for our students. As you know we treat the destination as our laboratory where we create innovation and critical thinking towards tourism and hospitality for the future.
Please encourage and support your staff to register for the Bournemouth University Tourism and Hospitality Professional Courses 28 February – 16 March 2018
As you can see we have very low prices and preferential rates for participants and the organisations that do many of these in the three weeks that we run the courses
Course details – www.bournemouth.ac.uk/tourism-hospitality-shortcourses
Brochure https://tinyurl.com/BUTHProfessionalCourses
Bookings – https://tourismandhospitalitycoursesbu.eventbrite.co.uk/
please join us, send us your staff and help us promote the courses to the tourism and hospitality community locally towards developing the professionalism and agility of the region
Destination summer schools 2018: Spain & Indonesia
Destination summer schools 2018: Spain & Indonesia
We are delighted to be launching BU’s Destination Summer Schools Programme for 2018. This year two Destination Programmes will be held in Spain and Indonesia and will offer a programme of interactive lectures, workshops, and industry and cultural visits, hosted by our partner universities overseas. Please note that the advertised dates include travel.
- Destination Spain Summer School at Universidad San Jorge (USJ) Zaragoza – from 8 – 15 April 2018
- Destination Indonesia Summer School at BINUS Jakarta – from 1 – 9 June 2018
We are looking for students, at any level of their studies, who are keen to develop their intercultural skills and global awareness, enthusiastic to share their knowledge and experiences, and enrich the world as socially responsible global citizens.
You will be working together with your peers from the partner University to address one or more of the Global Grand Challenges related to the UN Sustainable Development Goals, by researching and articulating the problem and presenting evolutionary or revolutionary ideas and solutions. Undertaking these projects will foster development of your global mind-set and enhance your employability profile. These activities are also eligible for inclusion in the Global Talent Programme. For more information about joining the Global Talent Programme visit the website.
Further details on what is included in the package can be found below.
Programme outline
The programme for each summer school is comprised of four elements:
- Insight into local socio-economic environment, culture and values
- Experiential and social learning activities facilitated by local partner university students and staff
- Business and cultural visits
- Work towards a collaborative project related to UN Sustainable Development Goals. These are:
- Goals 4 (Quality Education), 5 (Gender Equality), 10 (Reduced Inequalities) and 12 (Responsible Consumption and Production) for Spain
- Goals 4 (Quality Education), 9 (Industry, Innovation and Infrastructure) and 11 (Sustainable Cities and Communities) for Indonesia.
Expected outputs
You will be working on the UN Sustainable Development Goals for your Destination Programme using a variety of research methods. The outcomes of your work will be presented through a portfolio of artefacts, demonstrating your observations, ideas and solutions. You will also be expected to collect evidence of the impact of your experience, through one of the following perspectives: geographic (e.g. focussing on chosen regions), demographic (e.g. focussing on graduates or youth) and/or sectorial (e.g. tourism, or public sector etc.). A final reflective artefact on student learning gains from the summer school will be documented and published.
https://www1.bournemouth.ac.uk/students/careers-employability/other-international-opportunities/summer-schools/destination-summer-schools-2018-spain-indonesia
Tourism alumni passed on career advice to final year students during the BU Tourism and Hospitality Fusion conference held in London
Tourism alumni passed on career advice to final year students during the BU Tourism and Hospitality Fusion conference held in London
Eight alumni joined the final session at the first of a two-day BU Tourism and Hospitality Fusion Conference. They joined a panel-style session on their early career experiences, before networking with students on their tables.
The event, organised by the Faculty of Management, is designed to bring together future talent, rising stars and senior industry professionals to explore the future of the tourism and hospitality industries.
Among those presenting was Eleanor Green, who graduated from BU in 2016 and has since gone on to forge a career with the Park Plaza hotels group in London. Eleanor said: “I wanted to attend the conference because I know how beneficial it would have been for me to hear from recent alumni during my final year at university. Looking back, I was quite naïve about what would happen after graduation and hearing from people who have been there and done it gives you greater insight.”
Lisa Cristolfi, who is now working for spa and wellness travel company, Wellbeing Escapes, said: “It has been great to come back and reconnect with former classmates and lecturers. It is also useful to hear from other speakers and get new perspectives on the latest trends and developments in the tourism industry. I can take that back to benefit my own organisation and career.”
Amy Tidball, who is nearing the end of a graduate scheme with travel and tourism group, TUI, said: “When you are in the final year of university, getting ready to make the move into the real world feels quite daunting. Hopefully, by coming here today, we have been able to offer some reassurance that everything will be okay in the not too distant future. I am a real advocate for the tourism courses at BU and if there is also an opportunity to promote our graduate schemes to other BU students, then that’s great from a recruitment perspective.”
The first day of the conference focused on the tourism industry. The second, focused on hospitality, also featured an alumni panel and networking session.
Join the Bournemouth University Tourism and Hospitality Professional courses 28 February – 16 March 2018
Join the Bournemouth University Tourism and Hospitality Professional courses
28 February – 16 March 2018
Course details – www.bournemouth.ac.uk/tourism-hospitality-shortcourses
Book course tickets In the Department of Tourism and Hospitality, we pride ourselves on the cutting edge knowledge and professional excellence we cultivate. The combination of staff expertise and enthusiasm, knowledge excellence and co-creation with industry, generate innovation and best professional practice.
Masterclasses and short courses for personal development and executive education in tourism and hospitality. We have developed a suite of 26 professional development courses for the tourism and hospitality industry to support managers in their operational and strategic thinking. They will bring you the tools and techniques to help grow your business. Join us to learn how you can develop your potential and competitiveness through managing your staff, developing your product and service, understanding your customers and using digital marketing. You will also have access to our resources and networks to develop your competitiveness. The courses are delivered through interactive workshops and networking with leading academics and students and will support managers to develop contemporary knowledge of critical business aspects that influence their profitability and performance.
One day – Masterclasses 28 February-2 March
Economic Impacts – A masterclass with Professor Adam Blake
Wednesday 28 February, 9.30–4.30pm
The Masterclass will provide both practical insights into recent theoretical advances and research-based evidence for destinations and government organisations to explore how they plan, develop, manage and organise tourism to maximise economic benefits.
Smart Tourism – A masterclass with Professor Dimitrios Buhalis
Thursday 1 March, 9.30–4.30pm
Technology has emerged as the pervasive and robust platform for the tourism organisation and destination distribution and management.
Crisis and Disaster Management: enhancing entrepreneurial resilience and reducing reputational risks – A masterclass with Professor Lee Miles
Friday 2 March, 9.30–4.30pm
The Crisis and disaster management masterclass with Professor Lee Miles will explain how tourism organisations and destinations can enhance entrepreneurial resilience and reduce reputational risks.
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Half-day short courses 5 -16 March
Professional development courses for tourism & hospitality professionals
Our half-day courses will focus on the following areas:
- Operational management
- Marketing strategies & branding
- Digital marketing
- Smart tourism & technology
- Finance & the economy
- Conferences & events
- Creativity, heritage & futures tourism
- Food & safety
- Asian markets & culture
- Human Resources – managing & developing staff.
View the full schedule of short courses and click below for more detail about each course.
Julia Lo Bue-Said, Managing Director, Advantage at the BU Fusion Tourism and Hospitality conference in London tomorrow!
Pleased to welcome Julia Lo Bue-Said, Managing Director, Advantage at the BU Fusion Tourism and Hospitality conference in London tomorrow! 
BU Tourism and Hospitality Fusion Conference 1-2 February 2018 Grange City Hotel London
http://ow.ly/vp4830hnQKG
https://microsites.bournemouth.ac.uk/tourism/2018/01/11/bufusionconference/
Brochure https://tinyurl.com/BUFusionTourism-Hospitality
Julia became Managing Director of the Advantage Travel Centres group in July 2013, with responsibility for running the business on a day-to-day basis as well as developing the strategy and vision for the company. With a sales turnover of approximately £4.5 billion and a diverse business model which incorporates membership of travel agents and travel management companies, an insurance company and insurance broker. She has been an ITT board director since 2011, and in 2012 was inducted into the Women’s 1st Top 100 Club for Travel and Hospitality.
Julia Lo Bue-Said, Managing Director, Advantage Travel Centres will join the Bournemouth University Tourism and Hospitality Fusion Conference
Julia Lo Bue-Said, Managing Director, Advantage Travel Centres will join the Bournemouth University Tourism and Hospitality Fusion Conference
BU Tourism and Hospitality Fusion Conference 1-2 February 2018 Grange City Hotel London http://ow.ly/vp4830hnQKG
https://microsites.bournemouth.ac.uk/tourism/2018/01/11/bufusionconference/
Brochure https://tinyurl.com/BUFusionTourism-Hospitality
Julia became Managing Director of Advantage Travel Centres in July 2013 with responsibility for running the business on a day-to-day basis as well as developing the strategy and vision for the company.
Previously, as Leisure Director for Advantage, Julia oversaw the leisure travel function for the company where she was responsible for delivering best-in-class commercial and tactical arrangements across a wide portfolio of business partners, on behalf of around 750 member leisure outlets.
In a wide-ranging role, Julia was involved in driving the cruise strategy providing members with exclusively negotiated special rates, offers and commercial benefits. Advantage generates circa £200m in cruise sales per annum – an increasingly important sector within the industry.
The Advantage Travel Gateway, a multi-channel distribution technology providing members with access to aggregated leisure product, was launched in 2010. Originally driven by Julia the Gateway underpins the core leisure strategy across the business.
Having worked her way up to her current position, Julia has been at Advantage for 18 years. Julia has been an ITT board director since 2011, and in 2012 she was inducted into the Women’s 1st Top 100 Club for Travel and Hospitality.
After studying travel and tourism at college she started her travel career with a brief four months working overseas before joining WH Smith Travel for four years, until they were acquired by AT Mays, and latterly absorbed by Thomas Cook. Julia then held roles with Balkan Holidays and The Best Travel Group before joining Advantage.