marketing

New Publication: de Souza, J., Mendes, LF., Buhalis, D., 2020, Evaluating the effectiveness of tourist promotions to improve the competitiveness of destinations, Tourism Economics, Vol. 26(6), pp, 1001–1020,

New Publication: de Souza, J., Mendes, LF., Buhalis, D., 2020, Evaluating the effectiveness of tourist promotions to improve the competitiveness of destinations, Tourism Economics, Vol. 26(6), pp, 1001–1020, https://doi.org/10.1177/1354816619846748   This study focuses on the evaluation of the tourist destination advertising effectiveness. The destination advertising response DAR model was used to analyze data on the… Read more »

Job for graduate at HAT Tourism Marketing http://hatmarketing.com/

  Job at HAT Tourism Marketing Position Title: Account Coordinator Reports To: Managing Director Department: Sales and Marketing Location: based in Tolworth, (near Kingston).     Interested applicants should apply direct sending their c.v. and covering letter to the MD, Kevin Brett kevin@hatmarketing.com  Main Tasks: To support sales and marketing activity on behalf of assigned client accounts,… Read more »

Anthony Climpson OBE Employment & Tourism Manager for the New Forest District Council guest lecture to Bournemouth University students

Bournemouth University Department of Tourism and Hospitality is pleased to welcome Anthony Climpson OBE Employment & Tourism Manager for the New Forest District Council to Bournemouth University Department of Tourism and Hospitality  Tourism Management and Marketing strategies for the New Forest Monday 18th April 11:00-12:00 noon Venue: KG03 Anthony Climpson OBE the Employment & Tourism Manager for… Read more »