Featured

Why English Football Player Fail in Penalty Shootouts: German Sport Psychology Researcher Visiting BU

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Recently, the Sport Academic Group hosted researcher Dr Philip Furley from its Erasmus partner institution German Sport University Cologne. Philip works for the Institute of Cognitive and Team/Racket Sport Research and has recently published studies in a number of fields like inattentional blindness and creativity, many of which funded by the prestigious German Research Foundation…. Read more » about Why English Football Player Fail in Penalty Shootouts: German Sport Psychology Researcher Visiting BU

Dr. Phillip Alford meets with industry to discuss the Google Online marketing challenge

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Digital media students at the School of Tourism have been assigned the challenge of using Google Adwords and Google+ to create online marketing campaigns for 11 different businesses, as part of a global project, with over 100 countries participating! The session gave the businesses a clearer understanding of the challenge and its advantages, as Dr…. Read more » about Dr. Phillip Alford meets with industry to discuss the Google Online marketing challenge