Creative Industries

Economic Survival in a Long Established Creative Industry: Strategies, Business Models and Copyright in Music Publishing

Sheet music for Mozart's Coda Sonata in C Major

Project funded by the UK Arts & Humanities Research Council (AHRC) 2014-2016 (research grant no. AH/L004666/1) The research aims to analyse the survival of music publishing industry over a long period of time as it adapted its products, marketing strategies and business models to new technologies and legislative changes. The analysis is expected to provide new… Read more »