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Dr Mike Short CBE Chief Scientific Advisor at Department for International Trade (DIT) will join the BU Fusion Tourism and Hospitality conference

Delighted to welcome Dr Mike Short, CBE, Chief Scientific Advisor at Department for International Trade (DIT) at the Bournemouth University Fusion Tourism and Hospitality conference in London.

BU Tourism and Hospitality Fusion Conference in partnership with Grange Hotels
1-2 February 2018 Grange City Hotel London
https://microsites.bournemouth.ac.uk/tourism/2018/01/11/bufusionconference/
Brochure https://tinyurl.com/BUFusionTourismHospitality2018

Dr Mike Short CBE is Chief Scientific Advisor at Department for International Trade (DIT) leading the science and engineering profession in the department and ensure its policy is informed by the best science, engineering and technical advice. He advises on the technical aspects of future trade deals as DIT looks to create new arrangements following Brexit, and will work with the UK’s research, development and academic communities to boost scientific and engineering exports. Mike has over 40 years’ experience in Electronics and Telecommunications, with the last 25 years in Mobile Communications. He served as Vice President of Telefonica, the parent company of the O2 mobile phone network, for 17 years to December 2016. In this post, Short managed the launch of 2G (GSM) and 3G mobile technologies in the UK, and led research and development for Telefonica Europe. His career also includes the promotion of international technical standards in mobile technology, and he is also a former Chairman of the Global GSM Association, the UK Mobile Data Association, and President of the Institution of Engineering and Technology. He is currently a visiting professor at the universities of Surrey, Coventry, Leeds and Lancaster, where in recent years he has led the development on collaborations in areas such as smart cities, digital healthcare, cybersecurity and driverless vehicles. He was awarded an honorary Doctorate in 2008 for services to the Mobile Communications industry. He is a Fellow of IET/BCS/RGS/ Royal Academy and a Member of the Royal Television Society, and was honoured with a CBE for services to the Mobile industry in June 2012. Mike is a visionary that has moved the mobile industry forward at a European and Global level.

Bournemouth University Tourism & Hospitality Fusion Conference

Bournemouth University Tourism & Hospitality Fusion Conference

Thursday 1st and Friday 2nd February 2018 Time: 10:00 – 18:00

Location: Grange City Hotel London, 8-14 Cooper’s Row, London EC3N 2BQ

The Bournemouth University BU Tourism & Hospitality Fusion Conference will be held in London on the 1st  (Focus on Tourism) and 2nd (Focus on Hospitality) of February 2018 at 10am in partnership with Grange Hotels.  The conference brings together future talent, rising star graduates and senior industry professionals to address the needs of the future. Students and academics from Bournemouth University meet with invited industry leaders to discuss cutting edge issues in Strategy, Talent and Digital Technologies for the Tourism and Hospitality industries. The events will bring together contemporary academic research from Bournemouth University, leading industry thinkers and emerging BU student talent from around the globe. The Fusion conference is developed in partnership with Grange Hotels, the collection of private luxury hotels superbly located in the heart of the world’s most exciting city – London. Join us to hear from key industry speakers and have a chance to network with alumni and leading members of the tourism and hospitality industries.

By Invitation only – For invitation or more information please contact 

Conference Chair Simon Thomas sthomas@bournemouth.ac.uk or Professor Dimitrios Buhalis dbuhalis@bournemouth.ac.uk

BU Tourism and Hospitality Fusion Conference

 1-2 February 2018 Grange City Hotel London

 

  Thursday 1st February

TOURISM FOCUS

Friday 2nd February

HOSPITALITY FOCUS

10:00 Arrival – Registration Arrival – Registration
10:30-11:15 Welcome and setting the Scene

Dimitrios Buhalis BU

Tony Matharu Grange Hotels

State of Tourism and BU contribution

Adele Ladkin

Adam Blake

Welcome and setting the Scene

Dimitrios Buhalis BU

Tony Matharu Grange Hotels

State of Hospitality and BU contribution

Heather Hartwell

Viachaslau Filimonau

11:15 – 11:45 Break Break
11:45 – 13:00 Strategy

 

 

Chair: Duncan Light and Svetla Stoyanova-Bozhkova

 

Keynote: John Hays (Hays Travel)

 

Antonio Paradiso (MSC Cruises)

Dan Pearce (TTG Media)

Anne-May Janssen (UniversitiesUK International)

Chair: Richard Ward and Crispin Farbrother

 

 

Keynote: Peter Ducker (IOH)

 

John Seaton (Cendyn)

Adam Rowledge (Georgian House Hotel)

Sal Gowili (The Ritz)

13:00 – 14:00 Networking lunch Networking lunch
14:00 – 15:15

Talent Management

 

Chair: Anya Chapman and Philipp Wassler

 

Keynote: Claire Steiner (ITT)

 

Julia Feuell (OTT Training)

Barbara Kolosinska (C&M Recruitment)

Adrian Parkes (GTMC)

Chair: Simon Thomas and Lia Marinakou

 

Keynote: Rob Zajko (Hilton)

 

Ann Whelan (Jumeirah)

Edward Gallier (Jurys)

Cedric Horgnies (Threadneedles Hotel)

15:15 – 15:30 Break Break
15:30 – 16:45 Technology and Digital Futures Facilitators: Derek Robins and Steve Richards

 

 

Keynote: James Lemon (Travelport)

 

Brian Garvan (Wanup)

Froi Legaspi (Digital Town)

Dr Mike Short (DIT)

Facilitators: Charalambos (Babis) Giousmpasoglou and Jeff Sadd

 

Keynote: Richard Lewis CEO at NPD Hotels Ltd

 

William Godfrey (Robot Restaurant)

Lisa Geerdink (Booking.com)

Debbie Flynn (Brighter Group)

16:45 – 17:30 Alumni Networking

Facilitator: Anya Chapman

Alumni Networking

Facilitator: Crispin Farbrother

17:30 – 17:45 Closing comments Tim Gale Closing comments Sean Beer
18:00 Coaches depart Coaches depart
DISCUSSANTS Derek Robins and Steve Richards Philippa Hudson and Hanaa Osman

 

By Invitation only – For invitation or more information please contact 

Conference Chair Simon Thomas sthomas@bournemouth.ac.uk or

Head of Department Tourism and Hospitality Professor Dimitrios Buhalis dbuhalis@bournemouth.ac.uk

TERMS AND CONDITIONS Please note that before placing an order, you will be asked to agree to Bournemouth University’s terms and conditions (see below). Please read these terms carefully and make sure you understand them before ordering any Products. Bournemouth University’s Online Event Terms and Conditions

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OTHER EVENTS ORGANISED BY BOURNEMOUTH UNIVERSITY 

DEPARTMENT OF TOURISM AND HOSPITALITY 

Bournemouth University Tourism and Hospitality Professional courses 28 Feb – 16 March 2018

Course details – www.bournemouth.ac.uk/tourism-hospitality-shortcourses

Bookings – Professional development courses Brochure https://tinyurl.com/BUTHProfessionalCourses

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22-25 May 2018 Council for Hospitality Management Education CHME 2018 Conference Bournemouth University http://www.bournemouth.ac.uk/CHME Deadline for papers 26th January 2018

Provisional programme https://www1.bournemouth.ac.uk/sites/default/files/asset/document/CHME2018Programme.pdf

Submit your 3000 words papers, abstracts, PhD papers and Student papers for CHME 2018 hosted by Bournemouth University 

CHME2018 Innovation in hospitality

Submit your 3000 words papers, abstracts, PhD papers and Student papers for CHME 2018 hosted by Bournemouth University 

22-25 May 2018 Council for Hospitality Management Education CHME 2018 Conference Bournemouth University http://www.bournemouth.ac.uk/CHME 

Deadline for papers 26th January 2018

The conference will be a showcase for research in innovative hospitality. The four thematic streams of the conference will be unchanged, but we are also introducing new streams of ‘research on technology and innovation’ and ‘today’s and tomorrow’s consumers’. Our main theme – ‘Innovation in hospitality: connecting all stakeholders to deliver memorable experiences’ – embraces the multifaceted changes driven by dynamic political, economic, social and technological forces surrounding hospitality, which affect both academia and industry.

Provisional programme https://www1.bournemouth.ac.uk/sites/default/files/asset/document/CHME2018Programme.pdf

Call for paper and posters  https://www1.bournemouth.ac.uk/sites/default/files/asset/document/CHME-Research-Conference-Notes-for-Contributors.pdf  

PhD Workshop https://www1.bournemouth.ac.uk/about/our-faculties/faculty-management/our-departments/department-tourism-hospitality/chme-conference-2018/phd-workshop

Undergraduate and Master’s student research https://www1.bournemouth.ac.uk/about/our-faculties/faculty-management/our-departments/department-tourism-hospitality/chme-conference-2018/undergraduate-master-s-student-research

Happy New Year 2018 and get involved with us

From all of us at Bournemouth University Department of Tourism and Hospitality

Happy New Year !

Look forward to engage with you in one of our events

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BU Tourism and Hospitality Fusion Conference 1-2 February 2018

Grange City Hotel London http://ow.ly/vp4830hnQKG By Invitation Only 

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Bournemouth University Tourism and Hospitality Professional courses 28 Feb – 16 March 2018

Course details – www.bournemouth.ac.uk/tourism-hospitality-shortcourses

Bookings – Professional development courses 

Brochure https://tinyurl.com/BUTHProfessionalCourses 

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22-25 May 2018 Council for Hospitality Management Education CHME 2018 Conference

Bournemouth University http://www.bournemouth.ac.uk/CHME Deadline for papers 26th January 2018

Provisional programme https://www1.bournemouth.ac.uk/sites/default/files/asset/document/CHME2018Programme.pdf

 

 

Dr Tim Gale was quoted recently in the Times article about Travel firms duping buyers with bogus cheap deals.

Dr Tim Gale, was quoted recently in the Times article about Travel firms duping buyers with bogus cheap deals. Holidaymakers were warned to beware of sales tricks. Tim said: “These prompts create a sense of fear, panic and urgency in the buyer. A lot of the language is designed to prey on people’s fears of missing out on a bargain.”

Tim Gales on The Times

Read the article

https://www.thetimes.co.uk/article/travel-firms-dupe-buyers-with-bogus-cheap-deals-8g50b9gv0

Artificial Intelligence Enabled Customer Engagement: Using Chatbots (Airfestbot) at Bournemouth Air Festival

Artificial Intelligence Enabled Customer Engagement: Using Chatbots (Airfestbot) at Bournemouth Air Festival

Bournemouth Air Festival – www.bournemouthair.co.uk attracts on average 1 million attendees over 3 days and recently awarded as national “Tourism Event of The Year 2015”(Bournemouthair, 2015) by Visit England. These attendees are a mix of residents and tourists who may need information or support during their visit to the airfestival. The airshow is a complex event as it is a large scale outdoor event with a number of components. The scale of the event, set along 3 km of beach creates a challenge to provide information in a timely manner using signs. Also, as an outdoor event, activities are affected by weather, resulting in changes to the schedule or even cancellation of activities. The event organizers have taken advantage of mobile communications and maintain a number of social media channels. This year, the team went further to collaborate with Bournemouth University and Iamcatobot to launch a chatbot, Airfestbot to provide customer support via twitter and facebook messenger.

Messaging platforms such as Facebook Messenger, Telegram, Kik and WeChat have emerged as most frequently used online customer services. As a synchronous form of communication, messaging is increasingly used to obtain advice during an experience. Organizations face issues in managing these communications as it requires dedicated personnel to respond to individual requests, a significant resource commitment. While text based conversational agents or chatbots have a long history, recent advances in Artificial Intelligence (AI) have improved their ability to understand questions and provide appropriate responses.  Chatbots can now to interact with users in a conversational manner using text or audio, supporting customer engagement efforts in the form of individual attention to requests from large numbers of users and encourage interactions between users and organisations. Chatbots have been used for a variety of commercial and non commercial applications. For commercial applications, chatbots have been used to provide customer support, purchases, information and interactive entertainment to users. For non commercial applications, chatbots have been used to support mental health and provide information for social support organizations (McTear, Callejas and Griol 2016). In these applications, chatbots can improve efficiency of frontline staff and user engagement.

For efficiency, chatbots can hold conversations with multiple users over messaging services, websites and social media simultaneously. The cost of operating in this manner will be expensive to do manually, as multiple employees will be required to provide responses. Chatbots can also be used to provide consistent responses to routine requests across online platforms with reduced errors or mistakes. For user engagement, chatbots can provide enhanced service quality such as communication in multiple languages (Kuo, Chen, & Tseng, 2017), provision of contextual information via options such as integrated menus and ability to communicate with differently abled users in a format that would be acceptable to them.

Airfestbot was designed and developed using a collaborative process that integrated the contributions of Bournemouth Council, Bournemouth University and Catobot Company. Dr Nigel Willams led the Bournemouth University research on social media engagement at Bournemouth Air Festival (Williams et al 2017) was used to provide initial information to guide development of Airfestbot. Bournemouth Council’s social media team provided frequently asked questions and resposes that would be used to provide information to users of Airfestbot. Technology for Airfestbot was provided by the Cato Bot Company Limited (CatoBot) ,a technology company founded in the summer of 2016 specialised in the development of cognitive web applications that can read, hear, see and reason. CatoBot’s technological capacity is based on enterprise state-of-the-art machine learning technologies and a diverse team of independent engineers and designers. CatoBot is a young but fast growing technology startup that in its first year has managed to service a wide range of organisations for multinational enterprises, SMEs and public sector organisations aiming to improve operational productivity and public engagement.

The design consisted of a menu system to provide immediate access to relevant information within messenger and a natural language based response system. Airfestbot was then trained by council staff who it could understand a range of natural language queries. The bot was then launched 2 days before the event and managed to converse with several hundred respondents. The team overall were happy with the experiment and Airfestbot will be returning for Bournemouth Air Festival 2018. The team is also in the early stages of developing a Destinationbot that can support visitors all year round.

Williams, N., Inversini; A., Buhalis, D., Ferdinand, N., 2017 Destination eWOM drivers and characteristics, Annals of Tourism Research Vol.64 pp.87–101 http://doi.org/10.1016/j.annals.2017.02.007

 

New paper Smart hospitality—Interconnectivity and interoperability towards an ecosystem, International Journal of Hospitality Management

Dimitrios Buhalis and Rosanna Leung 2018 Smart hospitality—Interconnectivity and interoperability towards an ecosystem, International Journal of Hospitality Management, Volume 71, April 2018, Pages 41–50

https://authors.elsevier.com/c/1WGIC-JjxXc3M


Highlights

•Smart hotel model enables applications within hospitality ecosystem and sub-ecosystems interconnected and interoperable.
•Integrated platform consolidates and aggregates historical data and external environment context to form hotel big data.
•Simplify and automate hotel daily operations activities, strengthen competitiveness as well as improve revenue performance.
•Public available data should maintain anonymous to eliminate doubts and concerns on data confidentiality.
•Re-engineering the hospitality ecosystem through smartness.

Abstract

The Internet and cloud computing changed the way business operate. Standardised web-based applications simplify data interchange which allow internal applications and business partners systems to become interconnected and interoperable. This study conceptualises the smart and agile hospitality enterprises of the future, and proposes a smart hospitality ecosystem that adds value to all stakeholders. Internal data from applications among all stakeholders, consolidated with external environment context form the hospitality big data on the cloud that enables members to use business intelligence analysis to generate scenarios that enhance revenue management performance. By connecting to smart tourism network, sensors and content extractors can assist to collect external information, and beacons to deliver context-based promotion messages and add value. The proposed model enables fully integrated applications, using big data to enhance hospitality decision making as well as strengthen competitiveness and improve strategies performance.

Keyword

  • Smart hospitality;
  • Interconnectivity and interoperability;
  • Hospitality ecosystem;
  • ICT;
  • Big data;
  • Sensor and beacon

CHME 2018 Research Conference @ Bournemouth University 22–25 May 2018 – Call for papers, PhD workshop, Student papers

CHME 2018 Research Conference @ Bournemouth University 22–25 May 2018

www.bournemouth.ac.uk/CHME

Provisional programme https://www1.bournemouth.ac.uk/sites/default/files/asset/document/CHME2018Programme.pdf

CHME2018 Call for Papers Innovation in hospitality

CHME2018 Undergraduate and Master’s student research conference 

CHME2018 PhD workshop

Research Publication Retreat Meet the Editor and Publish high impact papers

Research publication retreat with Editors in Chief

Deadline for submissions Friday 26 January 2018


BU’s Department of Tourism & Hospitality will be hosting the CHME 2018 Annual Research Conference next May. The conference will be a showcase for research in innovative hospitality. The four thematic streams of the conference will be unchanged, but we are also introducing new streams of ‘research on technology and innovation’ and ‘today’s and tomorrow’s consumers’. The main theme – ‘Innovation in hospitality: connecting all stakeholders to deliver memorable experiences’ – embraces the multifaceted changes driven by dynamic political, economic, social and technological forces surrounding hospitality, which affect both academia and industry.

JOURNALS SUPPORTING Meet the Editor and Publication session

Tourism Review                                                                      Special Issue

Journal of Hospitality and Tourism Technology (JHTT).       Special Issue

Inviting good papers :

International Journal of Contemporary Hospitality Management

Cornell Hospitality Quarterly

Hospitality and Society

Service Industries Journal

Journal of Tourism and Hospitality Research

Journal of Quality Assurance in Hospitality and Tourism

CONFIRMED INVITED SPEAKERS 

Professor Levent Altinay is Professor of Strategy and Entrepreneurship and Research Area Leader for Oxford School of Hospitality Management UK

Professor Paul Barron Edinburgh Napier University, UK

Professor Cihan Cobanoglu, College of Hospitality and Tourism Leadership (CHTL) University of South Florida Sarasota-Manatee (USFSM), USA

Ufi Ibrahim Chief Executive of the British Hospitality Association, UK

Professor Ulrike Gretzel Annenberg School of Communication, University of Southern California USA

Professor Nigel Hemmington Dean Faculty of Culture and Society & Pro Vice-Chancellor International at Auckland University of Technology New Zealand

Richard Lewis, CEO of Powerhouse Developments Hotels Ltd

Professor Andrew Lockwood is the Forte Professor of Management in the School of Hospitality and Tourism Management, University of Surrey, UK

Dale MacPhee, GM Waldorf Astoria Edinburgh – The Caledonian, General Manager,  Hilton Hotels

Tony Matharu is Managing Director of Grange Hotels, London

Professor Hilary Catherine Murphy Ecole Hoteliere de Lausanne, Switzerland

Professor Fevzi Okumus University of Central Florida’s Rosen College of Hospitality Management, USA

Professor Alexandros Paraskevas Chair in Hospitality Management, London Geller College of Hospitality and Tourism, University of West London, UK

Professor Paul Phillips is Professor of Strategic Management, University of Kent, UK

Professor Hanqin Qiu, School of Hotel & Tourism Management, The Hong Kong Polytechnic University, China

Professor Bruce Tracey Cornell University’s School of Hotel Administration, USA

Kevin Wood is the Head of European Operations for Oceana Hotels, Bournemouth, UK.

We look forward to welcoming you in Bournemouth with a vibrant academic and social programme at an inspiring conference.

Dr Hanaa Osman, CHME 2018 Conference Chair

Professor Dimitrios Buhalis, Host

Bournemouth University Tourism and Hospitality Professional courses 28 Feb – 16 March 2018

Bournemouth University Tourism and Hospitality Professional courses 28 Feb – 16 March 2018

Course details – www.bournemouth.ac.uk/tourism-hospitality-shortcourses

Bookings – Professional development courses 

Brochure https://tinyurl.com/BUTHProfessionalCourses 

Professional development courses for tourism & hospitality professionals

In the Department of Tourism & Hospitality, we pride ourselves on the cutting edge knowledge and professional excellence we cultivate. The combination of staff expertise and enthusiasm, knowledge excellence and co-creation with industry, generate innovation and best professional practice.

Masterclasses and short courses

We have developed a suite of professional development courses for the tourism and hospitality industry to support managers in their operational and strategic thinking. They will bring you the tools and techniques to help grow your business.

Join us to learn how you can develop your potential and competitiveness through managing your staff, developing your product and service, understanding your customers and using digital marketing. You will also have access to our resources and networks to develop your competitiveness.

The courses are delivered through interactive workshops and networking with leading academics and students and will support managers to develop contemporary knowledge of critical business aspects that influence their profitability and performance.

Office meeting

Half-day short courses

Our short courses run from 28 February to 16 March, and can be booked individually or as a package at a discounted rate.

SMART tourism at Festival of Learning

Masterclasses

Our masterclasses will run from 28 February to 2 March, covering the economic benefits of tourism, our industry’s relationship with technology, and disaster management.