The School of Tourism has recently recruited Maria Nas to the new HEIF post of Graduate & Professional Engagement Associate (GPEA).
Maria has just finished her Msc Events Management degree so is already familiar with Bournemouth and the University.
The aim of Maria’s role is to develop, implement and monitor relationship marketing activities with graduates, placement students, employers and academics in the Events & Leisure Academic Group (E&LAG) within the BU Knowledge Exchange Strategy funded by HEIF.
Maria will be responsible for using social media and for organising events to develop and enhance relationships with graduates, placement students, employers and academics.
Maria gave us a brief comment on her background “I have recently finished my MSc Events Management at BU following a BSc in Business Administration at Jonkoping International Business School in Sweden. I have an international background having studied in Sweden, the US, Australia, Canada, China and the UK. I carry with me several years of experience working in co-ordinating and managing roles in a range of industries such as Brand Experience, Event and Communication, Entertainment, 3D Animation, Steel, Health Care and Retail. My interest lies in experiential marketing, brand engagement and events management.”
I am truly excited about this new role and happy to continue my journey with School of Tourism and BU now as a member of staff. I look forward to developing and nourishing the relationships and engagement of graduates and professionals in the Events & Leisure Academic Group. My aim is to develop a strategy and structure for networking which includes a range of communications and activities that adds value to all parties involved.”
Maria will be working closely with Mary Beth Gouthro who, as our outgoing BA (Hons) Events Management Leader is taking on the role of growing our links with graduates and employers in the Events & Leisure professions.
Maria will be initially started her project with just the Events and Leisure academic group. However, if successful, there is potential for this project to be rolled out as a model across School of Tourism.
Congratulations again to Maria.