The annual Timeshare Association (TATOC) conference taking place next month will feature Professor Buhalis as the key note speaker.

The theme of this year’s conference is the e-tourism revolution and Professor Buhalis will be discussing how the tourism industry can take full advantage of technological developments such as consumer generated social media. Professor Buhalis will be specifically focussing on how organisations can use these tools to gain a competitive advantage.

The conference will be attended by delegates involved in the timeshare industry including committee members and business professionals.

The conference is taking place from Friday 9 March to Sunday 11 March at the Park Royal Hotel in Stretton. For further information visit: http://www.tatoc.co.uk/tatoc-conference