THE VISITORS ECONOMY: STRATEGIES AND INNOVATIONS

International conference at the Department of Tourism and Hospitality Bournemouth University 4^th  to 6^th of September, 2017. https://goo.gl/ckcuHU

The visitor economy sector includes all activities which contribute to the visitors’ experience. At the core are the component of the tourism product such as accommodation, food, restaurants, transport and attractions. The concept however, is much broader as the economy caters for the needs to visitors and not only tourists. It embraces all activities, infrastructure, and services provided to make the experience of the visitors possible. This is a multi-billion global sector and to create a successful visitor economy, it is necessary to manage each individual component of the economy efficiently with a focus on the needs of the visitors. This makes the sector a complex one. Being a mega competitive sector, businesses involved are constantly introducing innovations to maintain their comparative advantages. The strategies and innovations are used to build in resilience in destinations and businesses to improve their international competitiveness. These may be achieved by implementing innovations leading to cost reduction, improvement in productivity, improvement in the quality of product and creation of new products or better delivery systems.

The Department of Tourism and Hospitality (DepTH) is pleased to invite experts on the visitor economy from the academia and industry to join forces and share their knowledge at our international conference at Bournemouth University.

Details to follow soon on https://goo.gl/ckcuHU

The themes of the conference are (but not limited to):

Conference Chair, Dr. Neelu Seetaram

Email contact: DepTHconference2017@bournemouth.ac.uk

Conference details on https://goo.gl/ckcuHU