Jean-Claude Baumgarten with members of the BU WTM team
Jean-Claude Baumgarten, Vice-Chairman of the World Travel & Tourism Council, visited Bournemouth University’s stand at the World Travel Market on 8 November 2011.
He commented on the fact that BU is the only UK university to be involved with the WTM: “Bournemouth University has always had a keen interest in the travel industry. What I like about BU is that it is reaching out of academia and coming to the private sector in one of the biggest human activities in the world. After all travel and tourism is the ultimate service industry that needs talented individuals because people serve people. All parts of the industry that I am involved with need the knowledge from research in order to make the right decisions – with the kind of investment currently spent in tourism, knowledge is critical.”
Jean-Claude Baumgarten with BU's Professor Dimitrios Buhalis
Greetings peter
interesting post and its very true, growing up in towns whos main income comes from tourists, it can be stressed how important it is to have properly trained people in the travel and tourism sector. too often we deal with the unskilled and uncaring and it scares people away and gives them a bad reputation.
thanks for the info
ryan