ESRC Festival of Social Science 2013. Social Media: “Make or Break Reputation”
Bournemouth University BournemouthSocial media is influencing consumer behavior and communications in the marketplace. Travellers will increasingly rely on other travellers’ advice, versus advertising, guidebooks and printed material. User-generated content is rapidly gaining... Read more » about ESRC Festival of Social Science 2013. Social Media: “Make or Break Reputation”