{"id":5058,"date":"2023-01-10T11:36:04","date_gmt":"2023-01-10T11:36:04","guid":{"rendered":"https:\/\/microsites.bournemouth.ac.uk\/tourism\/?p=5058"},"modified":"2023-01-11T00:15:50","modified_gmt":"2023-01-11T00:15:50","slug":"metaverse-innovation-research-agenda","status":"publish","type":"post","link":"https:\/\/microsites.bournemouth.ac.uk\/tourism\/2023\/01\/10\/metaverse-innovation-research-agenda\/","title":{"rendered":"Metaverse innovation research agenda"},"content":{"rendered":"<p>Professor Dimitrios Buhalis has been developing research on Metaverse and has published a range of high-impact journal articles with colleagues around the world.<\/p>\n<p>Buhalis, D., Leung, D., Lin, M., 2023, Metaverse as a Disruptive Technology Revolutionising, Tourism Management and Marketing, Tourism Management, Accepted \u2013 forthcoming <a href=\"https:\/\/www.academia.edu\/94737378\/\" target=\"_blank\" rel=\"noopener\">https:\/\/www.academia.edu\/94737378\/<\/a><\/p>\n<p>Buhalis, D., Lin, M., Leung, D., 2023, Metaverse as a driver for hospitality customer experience and value co-creation: implications for hotel and tourism management and marketing&#8221; International Journal of Contemporary Hospitality Management, Vol.35, <a href=\"https:\/\/doi.org\/10.1108\/IJCHM-05-2022-0631\">https:\/\/doi.org\/10.1108\/IJCHM-05-2022-0631<\/a><\/p>\n<a href=\"https:\/\/microsites.bournemouth.ac.uk\/tourism\/files\/2022\/10\/metaverse.png\"><img loading=\"lazy\" decoding=\"async\" class=\"alignnone wp-image-5052\" src=\"https:\/\/microsites.bournemouth.ac.uk\/tourism\/files\/2022\/10\/metaverse-300x156.png\" alt=\"\" width=\"596\" height=\"310\" srcset=\"https:\/\/microsites.bournemouth.ac.uk\/tourism\/files\/2022\/10\/metaverse-300x156.png 300w, https:\/\/microsites.bournemouth.ac.uk\/tourism\/files\/2022\/10\/metaverse.png 640w\" sizes=\"auto, (max-width: 596px) 100vw, 596px\" \/><\/a>\n<p>Koohang, A, Nord, J, Ooi, K, Tan, G, Al-Emran, M, Aw, E, Baabdullah, A, Buhalis, D, Cham, T, Dennis, C, Dutot, V, Dwivedi, Y, Hughes, L, Mogaji, E., Pandey, N, Phau, I, Raman, R, Sharma, A, Sigala, M, Ueno, A and Wong, L (2023) Shaping the metaverse into reality: multidisciplinary perspectives on opportunities, challenges, and future research. Journal of Computer Information Systems. ISSN 0887-4417 <a href=\"https:\/\/www.academia.edu\/94457087\">https:\/\/www.academia.edu\/94457087<\/a><\/p>\n<p data-original-attrs=\"{&quot;style&quot;:&quot;&quot;}\">Dwivedi, Y., Hughes, L., Wang, Y., Alalwan, A.A., Ahn, S., Balakrishnan, J., Barta, S., Belk, R., Buhalis, D., Dutot, V., Felix, R., Filieri, R., Flavi\u00e1n, C., Gustafsson, A., Hinsch, C., Hollensen, S., Jain, V., Kim, J., Krishen, A., Lartey, J., Pandey, N., Ribeiro-Navarrete, S., Raman, R., Rauschnabel, P., Sharma, A., Sigala, M., Veloutsou , C., Wirtz, J.,, 2023, How metaverse will change the future of marketing: Implications for Research and Practice, Psychology and Marketing,\u00a0 <a href=\"http:\/\/doi.org\/10.1002\/mar.21767\">http:\/\/doi.org\/10.1002\/mar.21767<\/a><\/p>\n<p data-original-attrs=\"{&quot;style&quot;:&quot;&quot;}\"><a href=\"https:\/\/microsites.bournemouth.ac.uk\/tourism\/files\/2022\/10\/METAVERSE-1.jpeg\"><img loading=\"lazy\" decoding=\"async\" class=\"alignnone wp-image-5053\" src=\"https:\/\/microsites.bournemouth.ac.uk\/tourism\/files\/2022\/10\/METAVERSE-1-300x189.jpeg\" alt=\"\" width=\"503\" height=\"317\" srcset=\"https:\/\/microsites.bournemouth.ac.uk\/tourism\/files\/2022\/10\/METAVERSE-1-300x189.jpeg 300w, https:\/\/microsites.bournemouth.ac.uk\/tourism\/files\/2022\/10\/METAVERSE-1.jpeg 640w\" sizes=\"auto, (max-width: 503px) 100vw, 503px\" \/><\/a><\/p>\n<p data-original-attrs=\"{&quot;style&quot;:&quot;&quot;}\">Dwivedi, Y., Hughes, L., Baabdullah, A., Ribeiro-Navarrete, S., Giannakis, M., Al-Debei, M, Dennehy, D., Metri, B., Buhalis, D., Cheung, C., Conboy, K, Doyle, R., Goyal, D.P, Gustafsson, A., Jebabli, I., Young-Gab Kim, Kim, J., Koos; S., Kreps, D., Kshetri, Kumar, V., Oui, K., Papagiannidis, S., Pappas, I., Polyviou, A., Park, S., Pandey, N., Queiroza, M., Raman, R., Rauschnabel, R., Shirish, A., Sigala, M., Spanaki, K., Wei-Han Tana, G., Tiwari, M., Viglia, G., Fosso Wamba, 2023, Metaverse beyond the hype: Multidisciplinary perspectives on emerging challenges, opportunities, and agenda for research, practice and policy\u00a0 International Journal of Information Management, Vol.66, October 2022, 102542 <a href=\"https:\/\/doi.org\/10.1016\/j.ijinfomgt.2022.102542\">https:\/\/doi.org\/10.1016\/j.ijinfomgt.2022.102542<\/a><\/p>\n<p data-original-attrs=\"{&quot;style&quot;:&quot;&quot;}\">Buhalis D., Karatay N. (2022) Mixed Reality (MR) for Generation Z in Cultural Heritage Tourism Towards Metaverse. In: Stienmetz J.L., Ferrer-Rosell B., Massimo D. (eds) Information and Communication Technologies in Tourism 2022. ENTER 2022. Springer, Cham. pp. 16\u201327,\u00a0<a href=\"https:\/\/www.blogger.com\/blog\/post\/edit\/14751544\/7074800791295925858\" data-original-attrs=\"{&quot;data-original-href&quot;:&quot;https:\/\/doi.org\/10.1007\/978-3-030-94751-4_2&quot;}\">https:\/\/doi.org\/10.1007\/978-3-030-94751-4_2<\/a><\/p>\n<p>&nbsp;<\/p>\n","protected":false},"excerpt":{"rendered":"<p>Professor Dimitrios Buhalis has been developing research on Metaverse and has published a range of high-impact journal articles with colleagues around the world. Buhalis, D., Leung, D., Lin, M., 2023, Metaverse as a Disruptive Technology Revolutionising, Tourism Management and Marketing, Tourism Management, Accepted \u2013 forthcoming https:\/\/www.academia.edu\/94737378\/ Buhalis, D., Lin, M., Leung, D., 2023, Metaverse as&#8230;  <a class=\"excerpt-read-more\" href=\"https:\/\/microsites.bournemouth.ac.uk\/tourism\/2023\/01\/10\/metaverse-innovation-research-agenda\/\">Read more &raquo;<span class=\"sr-only\"> about Metaverse innovation research agenda<\/span><\/a><\/p>\n","protected":false},"author":327,"featured_media":0,"comment_status":"closed","ping_status":"open","sticky":false,"template":"","format":"standard","meta":{"_acf_changed":false,"ngg_post_thumbnail":0,"footnotes":""},"categories":[7],"tags":[390,419,420,499,125,387],"class_list":["post-5058","post","type-post","status-publish","format-standard","hentry","category-research","tag-hospitality","tag-management","tag-marketing","tag-metaverse","tag-professor-dimitrios-buhalis","tag-tourism"],"acf":[],"_links":{"self":[{"href":"https:\/\/microsites.bournemouth.ac.uk\/tourism\/wp-json\/wp\/v2\/posts\/5058","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/microsites.bournemouth.ac.uk\/tourism\/wp-json\/wp\/v2\/posts"}],"about":[{"href":"https:\/\/microsites.bournemouth.ac.uk\/tourism\/wp-json\/wp\/v2\/types\/post"}],"author":[{"embeddable":true,"href":"https:\/\/microsites.bournemouth.ac.uk\/tourism\/wp-json\/wp\/v2\/users\/327"}],"replies":[{"embeddable":true,"href":"https:\/\/microsites.bournemouth.ac.uk\/tourism\/wp-json\/wp\/v2\/comments?post=5058"}],"version-history":[{"count":3,"href":"https:\/\/microsites.bournemouth.ac.uk\/tourism\/wp-json\/wp\/v2\/posts\/5058\/revisions"}],"predecessor-version":[{"id":5061,"href":"https:\/\/microsites.bournemouth.ac.uk\/tourism\/wp-json\/wp\/v2\/posts\/5058\/revisions\/5061"}],"wp:attachment":[{"href":"https:\/\/microsites.bournemouth.ac.uk\/tourism\/wp-json\/wp\/v2\/media?parent=5058"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"https:\/\/microsites.bournemouth.ac.uk\/tourism\/wp-json\/wp\/v2\/categories?post=5058"},{"taxonomy":"post_tag","embeddable":true,"href":"https:\/\/microsites.bournemouth.ac.uk\/tourism\/wp-json\/wp\/v2\/tags?post=5058"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}