{"id":3983,"date":"2016-12-19T10:22:00","date_gmt":"2016-12-19T10:22:00","guid":{"rendered":"https:\/\/microsites.bournemouth.ac.uk\/tourism\/?p=3983"},"modified":"2016-12-11T21:09:09","modified_gmt":"2016-12-11T21:09:09","slug":"professor-adam-blake-to-contribute-to-the-future-of-tourism-in-post-brexit-britain-debate-central-london-tuesday-21st-february-2017","status":"publish","type":"post","link":"https:\/\/microsites.bournemouth.ac.uk\/tourism\/2016\/12\/19\/professor-adam-blake-to-contribute-to-the-future-of-tourism-in-post-brexit-britain-debate-central-london-tuesday-21st-february-2017\/","title":{"rendered":"Professor Adam Blake to contribute to The Future of Tourism in Post-Brexit Britain debate Central London Tuesday 21st February 2017"},"content":{"rendered":"

The Future of Tourism in Post-Brexit Britain<\/span><\/strong><\/p>\n

Exploring Opportunities and Meeting Challenges at National and Local Levels\u00a0\"flyer_page_1\"<\/a><\/i><\/span><\/strong><\/p>\n

Central London\u00a0<\/span>Tuesday 21<\/span>st<\/sup><\/span> February 2017<\/span><\/strong><\/p>\n

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KEY SPEAKERS:<\/b><\/span><\/p>\n

Deirdre Wells OBE\u00a0<\/b><\/span>Chief Executive\u00a0<\/span>UKinbound<\/span><\/p>\n

Professor Adam Blake\u00a0<\/b><\/span>Professor of Economics & Econometrics, Faculty of Management\u00a0<\/span>Bournemouth University<\/span><\/p>\n

Giles Smith\u00a0<\/b><\/span>Deputy Director for Tourism, Heritage and Cultural Diplomacy\u00a0<\/span>Department for Culture, Media and Sport<\/span><\/p>\n

Patricia Yates\u00a0<\/b><\/span>Director Strategy and Communications\u00a0<\/span>VisitBritain<\/span><\/p>\n

Ufi Ibrahim\u00a0<\/b><\/span>Chief Executive\u00a0<\/span>British Hospitality Association<\/span><\/p>\n

Kurt Janson\u00a0<\/b><\/span>Director\u00a0<\/span>Tourism Alliance<\/span><\/p>\n

Esther Pearson\u00a0<\/b><\/span>Director\u00a0<\/span>South West Coast Path Association<\/span><\/p>\n

Event Details<\/a><\/span>\u2003 Website<\/span><\/a>\u2003 Register to Attend<\/span><\/a><\/span><\/p>\n

Despite Britain\u2019s recent decision to leave the EU, tourism continues to be a key component of economic growth in the UK, being directly responsible for 1.6 million jobs across the country. According to latest statistics from the ONS, the number of visitors to the UK by overseas residents in August 2016 was 3.8 million, an increase of 2% when compared with August 2015. Overseas residents spent \u00a32.6 billion in the UK during their visits, an increase of 4% compared to figures of the previous year. These figures have been linked to the fall in the pound following the referendum, which has made holidays in the UK cheaper for overseas visitors.<\/span><\/p>\n

Last year was record-breaking, with tourism generating over \u00a362 billion in Gross Value Added revenue to the British economy. Moreover, the rate of growth in visits to many regions within the country was faster than in London. However, with more than 50% of international visitor spending still in London and with Brexit reshaping the landscape, creating new opportunities in the short-term and challenges in the long-term depending on the agreement with EU, there is still more to be done to create balance in the sector and boost growth equally across the whole country.<\/span><\/p>\n

Responding to these emerging challenges and opportunities, in August 2016 the Government published the \u2018Tourism Action Plan\u2019, a report setting out the Government\u2019s next steps to make tourism more internationally competitive and resilient post-Brexit, while ensuring that its growth delivers for everyone.<\/span><\/p>\n

As such, the action plan focuses on the following five areas:<\/span><\/p>\n