{"id":2626,"date":"2016-05-08T20:15:42","date_gmt":"2016-05-08T20:15:42","guid":{"rendered":"http:\/\/blogs.bournemouth.ac.uk\/etourismlab\/?post_type=tribe_events&p=2626"},"modified":"2016-05-08T20:15:42","modified_gmt":"2016-05-08T20:15:42","slug":"etourism-harnessing-technology-to-increase-competitiveness","status":"publish","type":"tribe_events","link":"https:\/\/microsites.bournemouth.ac.uk\/etourism-lab\/event\/etourism-harnessing-technology-to-increase-competitiveness\/","title":{"rendered":"eTourism: harnessing technology to increase competitiveness"},"content":{"rendered":"

FREE TICKETS<\/a><\/strong><\/p>\n

09:00 -13:00 Tuesday 28th June,<\/em>
\n Kimmeridge House, Bournemouth University, Talbot Campus Bournemouth, BH12 5BB<\/em><\/p>\n

The Internet of Things, Big Data, wearable technology and augmented reality are just a handful of the technological innovations driving change in our business and personal lives. To stay competitive, the tourism industry needs to understand, respond to and harness these opportunities. Research from Bournemouth University into Smart Tourism Destinations can help organisations to take advantage of new developments and strengthen both their strategies and competitiveness.<\/p>\n\n\n\n
\"FOL2016\"<\/td>\n\"ifitt<\/td>\n\"bournemoutcoastallogo\"<\/td>\n<\/tr>\n<\/tbody>\n<\/table>\n

<\/p>\n

INDICATIVE SCHEDULE<\/strong><\/p>\n

09:00-09:30 Arrival – Registration<\/strong>
\n09:30-10:30 Smart Tourism and cocreation of value for all stakeholders<\/strong>
\nProfessor Dimitrios Buhalis (Bournemouth University): The agile tourism destination
\nDr Barbara Neuhofer (Bournemouth University): Co-creating smart tourist experiences
\nKim Boes (Bournemouth University): Smart Tourism destinations – lessons from Amsterdam<\/p>\n

10:30-11:30 eBournemouthHUB – The Digital ecosystem<\/strong>
\nDr Philip Alford (Bournemouth University): Digital competence – Lessons from Bournemouth Hotels
\nTom Keeping (keepingand.co): Lovely online presence and the CoastalBid web site
\nRuth Spencer, Sector Growth Manager – Creative & Digital, Bournemouth Borough Council
\nLee Mallon (rarelyimpossible): Making Bournemouth a smart city<\/p>\n

11:30-12:00 Break<\/strong><\/p>\n

12:00-13:00 Digital Competence Benchmarking: Lessons from Bournemouth Hotels<\/strong>
\nPanel Discussion on the findings of the BU-BHA-BAHA-Tripadvisor project
\nDimitrios Buhalis, Philip Alford and Anuschka Heid (Bournemouth University)
\nHoteliers Panel : Andrew Woodland (FJBHotels), Paul Clarke (Hallmark Hotels); Rosie Wallace (Marsham Court Hotel), Sara Uzzell Whitehall Hospitality), John Marsh (Oceana Hotels)<\/p>\n

13:00 Conclusions and farewell<\/strong><\/p>\n

FREE TICKETS<\/a><\/strong><\/p>\n

The event will take place as part of the\u00a0Bournemouth University Festival of Learning 2016<\/a>. It is organised by\u00a0Professor Dimitrios Buhalis<\/a>, Director of the eTourismLab<\/a> and Head of\u00a0Department Tourism and Hospitality<\/a>,Bournemouth University<\/a>.
\nThe Department has considerable expertise in eTourism and has participated in a range of research projects to develop knowledge and understanding of eTourism as well as eTourism methodologies to cocreate value for all stakeholders involved.<\/p>\n

 <\/p>\n

Followed by 14:00-18:00 Accessible tourism: a benefit to everyone https:\/\/goo.gl\/4dYKrM<\/a><\/em><\/p>\n","protected":false},"excerpt":{"rendered":"

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