{"id":1694,"date":"2013-11-12T13:20:26","date_gmt":"2013-11-12T13:20:26","guid":{"rendered":"http:\/\/blogs.bournemouth.ac.uk\/etourismlab\/?p=1694"},"modified":"2013-11-12T13:20:26","modified_gmt":"2013-11-12T13:20:26","slug":"esrc-festival-social-media-make-or-break-reputation-november-8-bournemouth-university","status":"publish","type":"post","link":"https:\/\/microsites.bournemouth.ac.uk\/etourism-lab\/2013\/11\/12\/esrc-festival-social-media-make-or-break-reputation-november-8-bournemouth-university\/","title":{"rendered":"Social Media – Make or Break Reputation Photo Reportage"},"content":{"rendered":"

On November 8, 2013 Bournemouth University School of Tourism and the BU eTourism Lab hosted the event \u00a0‘Social Media- Make or break reputation’ as part of the ESRC Festival of Social Science.<\/p>\n

The event started with a warm welcome from the\u00a0Director of eTourism Lab
\nand Deputy Director International Centre for Tourism\u00a0and Hospitality Research (ICTHR)\u00a0Professor Dimitrios Buhalis<\/strong> together with Dean of the School of Tourism at Bournemouth University<\/a> Keith Wilkes<\/strong>.<\/p>\n

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After that a range of presentations were given by representatives of well-known travel and tourism companies as well as academics with expertise in tourism. The first presenter was Dr<\/strong> Scott McCabe<\/strong> from Nottingham University<\/a> who spoke about ‘Social media and new marketing’.<\/p>\n

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Scott’s presentation was followed by another great presentation from Dr Philip Alford\u00a0<\/strong>who introduced ‘Coaching 60 Bournemouth business on social media – the Digital Destinations project’.<\/p>\n

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After that\u00a0Rowena Revill<\/strong> from Dorset Creative<\/a> presented a few case studies in her presentation:’ Social media best practice in Dorset’.<\/p>\n

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The event continued with\u00a0Dr<\/strong>\u00a0Brigitte Stangl<\/strong> \u00a0from the University of Surrey<\/a> who gave insights into the topic of ‘Innovation, User-based Design and Social Media’.<\/p>\n

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Brigitte’s topic was complemented by the presentation by PhD candidate at\u00a0Bournemouth University<\/a>\u00a0Vicky Loi\u00a0\u00a0about ‘Social media and brand personality’.<\/p>\n

\"\"<\/a><\/p>\n

A slightly different, but also social-media-related aspect was presented by\u00a0Dr Eleni Michopoulou<\/strong> from Derby University<\/a>. Eleni spoke about \u00a0‘Disability, Accessibility markets and social media’.<\/p>\n

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Following Eleni’s presentation, Dr<\/strong>\u00a0Alessandro Inversini<\/strong> from Bournemouth University<\/a> spoke about\u00a0‘Online Reputation and competitiveness’.<\/p>\n

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Towards the end of the presentation session\u00a0Nicolas Gregori<\/strong> from the Digital Tourism Think Tank<\/a> shared with us his findings about ‘ Social Media in real time’.<\/p>\n

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After the presentations it was time for the participants to have some drinks and refreshments and to socialise and network with the other participants of the event.<\/p>\n

\"\"<\/a>\"\"<\/a>\"\"<\/a>\"\"<\/a><\/p>\n

After lunch the event ended with an interactive panel discussion. Panelists included\u00a0Jon Weaver (Bournemouth Tourism<\/a>),\u00a0Richard Teideman (London Creative<\/a>),\u00a0Ben Dames (National Trust<\/a>)\u00a0,\u00a0Andy Martin (Bournemouthecho<\/a>),\u00a0Rosie Akenhead \u00a0(Yelp UK<\/a>),\u00a0\u00a0Olivia O’Sullivan (The Green House Hotel<\/a>),\u00a0Emily Goodyer (Marriott Hotel Bournemouth<\/a>),\u00a0Sam Sutton (New Forest Activities<\/a>),\u00a0Hannah Caines (West Beach<\/a>) and\u00a0Nina Basset (Hotel Terravina<\/a>).<\/p>\n

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 <\/p>\n

 <\/p>\n","protected":false},"excerpt":{"rendered":"

On November 8, 2013 Bournemouth University School of Tourism and the BU eTourism Lab hosted the event \u00a0‘Social Media- Make or break reputation’ as part of the ESRC Festival of… Read more » about Social Media – Make or Break Reputation Photo Reportage<\/span><\/a><\/p>\n","protected":false},"author":187,"featured_media":0,"comment_status":"open","ping_status":"open","sticky":false,"template":"","format":"standard","meta":{"_acf_changed":false,"footnotes":""},"categories":[1],"tags":[],"class_list":["post-1694","post","type-post","status-publish","format-standard","hentry","category-uncategorized"],"acf":[],"_links":{"self":[{"href":"https:\/\/microsites.bournemouth.ac.uk\/etourism-lab\/wp-json\/wp\/v2\/posts\/1694","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/microsites.bournemouth.ac.uk\/etourism-lab\/wp-json\/wp\/v2\/posts"}],"about":[{"href":"https:\/\/microsites.bournemouth.ac.uk\/etourism-lab\/wp-json\/wp\/v2\/types\/post"}],"author":[{"embeddable":true,"href":"https:\/\/microsites.bournemouth.ac.uk\/etourism-lab\/wp-json\/wp\/v2\/users\/187"}],"replies":[{"embeddable":true,"href":"https:\/\/microsites.bournemouth.ac.uk\/etourism-lab\/wp-json\/wp\/v2\/comments?post=1694"}],"version-history":[{"count":0,"href":"https:\/\/microsites.bournemouth.ac.uk\/etourism-lab\/wp-json\/wp\/v2\/posts\/1694\/revisions"}],"wp:attachment":[{"href":"https:\/\/microsites.bournemouth.ac.uk\/etourism-lab\/wp-json\/wp\/v2\/media?parent=1694"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"https:\/\/microsites.bournemouth.ac.uk\/etourism-lab\/wp-json\/wp\/v2\/categories?post=1694"},{"taxonomy":"post_tag","embeddable":true,"href":"https:\/\/microsites.bournemouth.ac.uk\/etourism-lab\/wp-json\/wp\/v2\/tags?post=1694"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}