First-year advertising students step out of the classroom environment for a problem solving challenge on their first year unit ‘Advertising Skillset’. In the SportBU’s new studios, the students worked in small groups to choose and rank survival items they would need if ‘lost at sea’, shipwrecked and stranded on a lifeboat. Students needed to use individual… Read more » about First-year advertising students get ‘lost at sea’
On Wednesday, 11th March, the first PR Networking and Employability Forum was held for all level C and I students. Students on the BA Public Relations (BAPR) degree were brought together with industry contacts in a very fresh approach to networking and hosting something like a reverse career day. Reflecting on the success of… Read more » about BU Public Relations Networking and Employability Forum
CMC’s Dr Richard Scullion, associate dean, recently attended the annual Society for Research in Higher Education (SRHE) in Newport, Wales to present his paper on students as producers. The event, which attracts a wide range of scholars from across all established disciplines, was also attended by CMC’s Dr Dan Jackson and Dr Sue Eccles and Media… Read more » about Academia remains alive…..it just needs to be more kicking!
The Corporate and Marketing Communications academic group’s masterclass series wraps up the last two weeks before Christmas break with outstanding masterclasses. First up is one of our own who has made it big at Rolls Royce and will share his experiences. WHO: Nicholas Osy de Zegwaart, Global Loyalty manager at Rolls Royce AND ex BU… Read more » about CMC Masterclasses: BU alumnus, Rolls Royce loyalty guru shares career stories
The Media School has a designated team to help you prepare for your placement as part of your degree. Placement Coordinators – Emma Norry, Debra Almagor and Karen Ephram will provide you with invaluable advice and support for your placement search. Located in CAG01, between Weymouth and Christchurch House, please stop by! Placement Development Advisors… Read more » about Media School Placement Team here to support you!
In the first year of the CIM Graduate Gateway programme at Bournemouth University, 66 first and second year students on the BA (Hons) Marketing Communications, BA (Hons) Advertising and BSc (Hons) Marketing successfully completed the level 3 Introductory Certificate in Marketing (now updated to the level 3 Foundation Certificate in Marketing in the new CIM… Read more » about 66 CMC students achieve professional marketing qualification
Dr Deborah Gabriel, former journalist , journalism lecturer and founder of Black British Academics, joined CMC this week and is off with a bang.Deborah comes to Bournemouth University after completing her PhD at the University of Salford and brings six year’s of teaching and research and 11 years’ journalism experience to the Media School. Her PhD research examines the… Read more » about CMC welcomes Dr Deborah Gabriel
In light of recent protest events in Ferguson, U.S. surrounding the killing of an unarmed teenager by a local officer, the state of police militarization has come under scrutiny in the media. Everyone from senators, veteran officers, community leaders and public relations experts are asking critical questions about what policing should look like in 21st… Read more » about Politics course leader publishes tear gas commentary in wake of US protests
The grand international conferences attracting up to 1000 academics are highly prestigious, however the opportunities to find academics in a field, talk in-depth about approaches, concepts, methodologies, data and future ideas is constrained by the size and scale. Hence BU, led by CMC’s Associate Prof. Darren Lilleker, collaborated with Science-Po (Paris) and Sciencecomm (Audencia Nantes) to… Read more » about Civic political engagement in the new digital era: Paris 24-7 June 2014
Helen Haywood, senior lecturer and deputy programme leader for the marketing communications degree, was awarded best paper in the marketing of higher education track at the Academy of Marketing Conference last week. The event, held at the Bournemouth Highcliff Marriott Hotel from 7-10 July, attracted about 300 presenters from more than 450 applications to present. Several… Read more » about Haywood takes top honours at Academy of Marketing conference