Public Relations

What does the future of PR hold? What does it mean for PR & media students?

16 years ago I started my BAPR placement. Over the next decade, the basic mechanics of day-to-day PR didn’t really change much. In the next six, the pace of evolution started hotting up. The last two the practice of PR has changed beyond all recognition. I’ve always said – to anyone that will listen –… Read more »

Employer Focus – Jargon PR Managing Director, Simon Corbett

Reflection on the three Bournemouth University placement students his agency has hired and why he can’t wait to welcome the fourth … Our 2014-15 placement student will be our fourth from Bournemouth University. Paul and Harry, our first two placement students, are now graduates enjoying successful careers. Charlotte, our third, is due to complete a highly… Read more »

Keynotes announced for CMC’s Promotional Communications annual Conference

The 50 final year dissertation students signed up to present at the fourth annual Promotional Communications Conference on 23 May will be treated to the acumen of two keynotes with a combined 40 years experience in  exploiting the value of research insights for brand owners. This week, the conference organising team announced that Chris Nurko, Global Chairman… Read more »

Bangkok conference proceedings published, 2014 date announced

The Proceedings of the pioneering 1st International Corporate and Marketing Communication in Asia Conference (ICMCAC) in Bangkok, held on November 18-19, 2013, have been published at: http://cuprimcconference.net/proceedings/. The Fusion Investment Fund-assisted conference was very successful and attracted more than 30 papers from 10 countries. The 2nd ICMCAC has dates of November 15-16, 2014 pencilled in. The… Read more »

CMC’s Anna Feigenbaum’s new book Protest Camps hit the stores this week

Hot off the press, CMC’s Dr. Anna Feigenbaum’s co-authored book Protest Camps hit indie bookshop and digital shelves worldwide yesterday. To celebrate the publication the authors are taking part in a number of events, including a book talk here at Bournemouth University on 30 October, 4-5 pm, in CG07 as part of the Dissent and Protest Public Relations speaker… Read more »

IHPR conference publishes proceedings from 2013 event

The International History of Public Relations Conference published the proceedings of its 2013 conference. The 34 papers published in the proceedings can be found here. This event, founded by CMC’s Prof Tom Watson and chaired this year by Tom and CMC Senior Lecturer Dr Tasos Theofilou, next year celebrates its fifth year. It will be… Read more »

A measure for success

In 1996, Seeing a huge opportunity for growth and refinement in measurement within the PR industry, Richard Bagnall left a successful career as a PR practitioner to join the start-up media evaluation company Metrica (now part of the Gorkana Group) as Managing Director. Today, Metrica is a highly respected measurement firm with a global presence;… Read more »