Industry

Ideas Camp at Russell-Cotes. An Away Day for Consumer Researchers at BU.

Ideas Camp 2015 will take place on Thursday, 11th June from 10.15am – 4.30pm at the Morning Room in the Russell-Cotes Art Gallery & Museum. The event is a day to share and generate ideas for collaboration across BU consumer researchers, consisting of four sessions: New Practices & Contexts, Food, Spaces and Human Consumer with topics ranging… Read more »

BU Public Relations Networking and Employability Forum

On Wednesday, 11th March, the first PR Networking and Employability Forum was held for all level C and I students. Students on the BA Public Relations (BAPR) degree were brought together with industry contacts in a very fresh approach to networking and hosting something like a reverse career day.   Reflecting on the success of… Read more »

CMC Masterclasses: BU alumnus, Rolls Royce loyalty guru shares career stories

The Corporate and Marketing Communications academic group’s masterclass series wraps up the last two weeks before Christmas break with outstanding masterclasses. First up is one of our own who has made it big at Rolls Royce and will share his experiences. WHO: Nicholas Osy de Zegwaart, Global Loyalty manager at Rolls Royce AND ex BU… Read more »

What does the future of PR hold? What does it mean for PR & media students?

16 years ago I started my BAPR placement. Over the next decade, the basic mechanics of day-to-day PR didn’t really change much. In the next six, the pace of evolution started hotting up. The last two the practice of PR has changed beyond all recognition. I’ve always said – to anyone that will listen –… Read more »

Employer Focus – Jargon PR Managing Director, Simon Corbett

Reflection on the three Bournemouth University placement students his agency has hired and why he can’t wait to welcome the fourth … Our 2014-15 placement student will be our fourth from Bournemouth University. Paul and Harry, our first two placement students, are now graduates enjoying successful careers. Charlotte, our third, is due to complete a highly… Read more »

Advertising students scoop top student award for second time in 3 years

By Melanie Gray, Lecturer and Consultant in Marketing & Advertising A team of final year advertising students took top honours in the prestigious AdVenture student competition in Barcelona this month. Team Fellow’s Cameron Black, Flo Evans, Marta Cowburn Cuesta and Laura Merchan Mcaulay collected their awards in front of a rapturous audience. The award was presented at… Read more »

CMC brings ‘FutureRising’ to BU

Wednesday afternoon, CMC will welcome an outstanding list of speakers to address the future of the communications industry. The event is part of the CMC masterclass series and has been locally organised by CMC’s Amber Burton, undergraduate framework leader and programme leader for the MA in advertising. ‘FutureRising’ features the top brass from AKQA as well… Read more »

Second year advertisers set to pitch to Clarks next week

Three teams of second year advertising students will travel to London next week to pitch their communication strategy proposals to Clarks‘ marketing team and its agencies. Students taking Account Planning last semester prepared a proposal in response to a live brief from the shoe company. The winning teams, chosen for combined top oral pitches and submitted strategy… Read more »

Alumni Perspectives: Naomi Chow reviews her PR career so far asking, ‘in-house or agency?’

BA (Hons) Public Relations 2011 graduate Naomi Chow has enjoyed 18 months working for one of the country’s top PR agencies and is now looking after the in-house PR for an international IT services provider, FDM Group. Below she reviews her experiences working in-house and in a large agency, reflecting on what she’s taken from both… Read more »