“They wanted to see the world, but it seems something else in their lives always got in the way. If Airbnb could tap into this and help their consumers achieve their ambitions, they would be much more likely to engage. “ On 2 July 2015 BU Advertising and Marketing student Sam Guinivan won… Read more »
Helen Haywood, senior lecturer and deputy programme leader for the marketing communications degree, was awarded best paper in the marketing of higher education track at the Academy of Marketing Conference last week. The event, held at the Bournemouth Highcliff Marriott Hotel from 7-10 July, attracted about 300 presenters from more than 450 applications to present. Several… Read more »
By Cliff Van Wyk, Senior Lecturer Final year marketing student Ross Nance is this year’s Best of Year in the 2014 D&AD New Blood Awards in the Sky category. In this hotly-contested category, Ross’s entry was a ’stand-out’, and clearly displayed his strategic and creative skills. His ‘Decisions’ campaign featured an integrated campaign across print, online, outdoor and radio promoting the… Read more »
By Melanie Gray, Lecturer and Consultant in Marketing & Advertising A team of final year advertising students took top honours in the prestigious AdVenture student competition in Barcelona this month. Team Fellow’s Cameron Black, Flo Evans, Marta Cowburn Cuesta and Laura Merchan Mcaulay collected their awards in front of a rapturous audience. The award was presented at… Read more »
By Vianna Renaud Placement Development Advisor It was with great pleasure that I presented the award for Best in Media School 2012-13 Placement Student to AMC student Garry Hendry. Completing his placement year as the Sales Development and Digital Distribution Intern at Disney in London, he didn’t fail to impress. Not only was he the… Read more »
Two teams of final-year advertising students are finalists in the EACA’s annual Ad Venture competition. These two BU teams are amongst three finalist teams. The eight students from Fellow and Daffadowndilly agencies will head to Barcelona on 9 May for the edcom annual conference. At the event, they’ll find out which of the three finalist… Read more »
By Jessica Marple BAPR first-year student The Media School seems to have yet another star in the making. Fourth year BA Marketing student Philippa Garrett was recently selected as one of four finalists for the Best Placement Student prize at this year’s National Undergraduate Employability Awards, taking place on March 7th in London. The accolade,… Read more »
BAPR graduate James Coleman, 28, raced to victory at the Duathlon World Championships held in Ottawa, Canada. James, who graduated from BU in 2007, raced for Team GB’s 25-29 year-old category having only taken up running in 2007 when his internship required him to sprint to the post box to deliver mail. He partly credits the… Read more »
CMC’s Rebecca Watkins and Dr Mike Molesworth received Best Competitive Paper at the Consumer Culture Theory conference in Tucson, Arizona this June.
CMC’s Dr Ana Adi named as one of the top 101 Twitter accounts for PhDs to follow by Online PhD Program.