Placement Title and Department – EMEA Digital Marketing Assistant in the EMEA Customer Engagement Marketing Department
What inspired you about this placement?
Currently Lenovo is the #1 PC manufacturer in the world. For such a large company, the placement scheme is quite new, only 2 or so years old, however, in spite of this, students are highly valued and are given a substantial role with a variety of tasks and responsibilities.
Upon beginning my placement, I literally stepped into a newly created role. This has allowed me to define and expand the position and in doing so, to take on a lot of responsibility that I would never have expected. Another encouraging and inspirational aspect that I have found at Lenovo is that my manager used to be a placement student himself!
How have you found working life?
It’s been great. It does take a bit of time to adapt to the 9 to 5, but once you do it’s all quite rewarding. I’ve settled into my team well. While it is quite a relaxed atmosphere, you still have to be on your toes. I’ve been working mainly around advocacy, SEM and customer engagement so it’s been quite a varied workload.
What have been some of your highlights to date?
I’ve been fortunate to have had several over the course of the year, with still two months left of my placement.
To name a few:
- Launched an employee advocacy platform internally that’s been taken and rolled out globally across the company (around 60,000 people) by Lenovo’s CEO, Yang Yuanqing. We’re due to launch a customer-facing one in the upcoming weeks called, “Lenovo Champions”.
- Building a Landing Page for Lenovo’s Chromebook range that was then taken and adapted for the whole EMEA customer base.
- Setting up an EMEA engagement tracker to assist all the European Marketing Directors to help track and monitor results across the course of the year.
- Presenting in front of EMEA VP’s on Advocacy and also to the entire UK&I based office on the latest range of YOGA Products.
How have you found the support from the University, particularly with the placement reviews and your designated Placement Development Advisor?
I’ve found it very helpful, with quick response to emails keeping me well informed!