CMC Masterclasses: BU alumnus, Rolls Royce loyalty guru shares career stories

The Corporate and Marketing Communications academic group’s masterclass series wraps up the last two weeks before Christmas break with outstanding masterclasses. First up is one of our own who has made it big at Rolls Royce and will share his experiences.
WHO: Nicholas Osy de Zegwaart, Global Loyalty manager at Rolls Royce AND ex BU Marketing graduate

When: Thursday 4th December 2014, 4-6pm

Where: Marconi LT, Talbot Campus

Nick is a graduate of the Marketing degree who is coming down (yes he will be travelling in his company Rolls Royce) to share his experience and talk about his career path. He had a chance to undertake a placement year with Canon and then work for Tesco for more than 2 years. He currently works as Global Customer Loyalty Manager at Rolls-Royce. Find out what it takes to reach this level and what Rolls Royce do to engage with customers. This session is being organised and hosted by the Marketing society. For further information contact Aleksandrs Pereverzevs.

And the last guest speaker before Christmas is with Martin Greenbank, head of Advertising Research and Development at Channel 4. He’ll be speaking on 10 Dec at 2 pm about how ‘BIG DATA’ is informing the development of 4OD and other transformative initiatives at the organisation. This is a real chance to hear about innovation in the media space. This is real cutting edge stuff, looking at an evolving area that is having real impact now and into the future. Stuart Armon, lecturer in CMC is facilitating this session.

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